I teach people how to sell -out selling their soul. It’s as simple as that.

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  Play F1: Know Your Market

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  Play F2: Having a Growth vs. Fixed Mindset

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  Play F3: Don’t Be a Debbie Downer

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  Play F4: How to Elegantly Explain What You Do

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  Play F5: Ditch the Pitch

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  Play F6: Starting Conversations – Strangers

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  Play F7: Don’t Exceed Your Prospect’s Speed Limit

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  Play F8: Solutions Disguised as Problems

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  Play F9: How to Explain What You Do in a Cold Email in One Sentence

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  Play F10: How to Start Conversations – People Who Aren’t Buying

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  Play F11: Go for No

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  Play F12: Deposits & -drawals

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  Play PM1: Your Market’s Motivations

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  Play PM2: Fireballs vs. Flowers

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  Play PM3: How to Become An Insider

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  Play PM4: How to Get Your Prospect’s Secret Buying Language using Jobs-to-Be Done

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  Play PM5: Jobs to Be Done Interview Guide

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  Play PM6: Example of a Jobs-to-Be-Done Interview

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  Play PM7: The Lingo Library

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  Play PM8: How to Be More Interesting to Prospects

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  Play PM9: How to Stay Top of Mind When Prospects Aren’t Motivated Right Now?

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  Play PM10: How to Get the CFOs to Buy In

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  Play PM11: A Shortcut for Building Credibility and Trust

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  Play LB1: Getting Started

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  Play LB2: Defining Your Targeting Parameters Using Sales Navigator

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  Play LB3: The Specific Oversees Researcher I Recommend

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  Play LB4: Example of a Lead List You’ll Get Back

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  Play CC1: The Pain Triangle

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  Play CC2: The Educational Based Cold Call Script

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  Play CC3: Example: Educational Based Cold Call Script – Sales Coach

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  Play CC4: Behind the Scenes — Creating an Educational Based Cold Call Script — Example for Fin Tech

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  Play CC5: Behind the Scenes — Creating an Education Based Cold Call Script — Example for Cyber Security

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  Play CC6: Leveraging Wins to Attract Similar Clients

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  Play CC7: What to Say When a Gatekeeper Picks Up

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  Play CC8: Cold Call Transcript That Booked a Meeting

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  Place CC9: How to Cold Call a Trade Show Lead

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  Play CC11: Live Cold Call — Ghosted Prospect

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  Play VM1: Five Voicemail Formulas

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  Play VM2: The 8.9 second voicemail

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  Play VM3: Voicemail — The Script and Tone That Gets 30% of My Calls Returned

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  Play CW1: Don’t Believe the Hype

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  Play CW2: The Triplet

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  Play CW3:: Go for No

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  Play CW4: How to Use Humor to Increase Response Rates

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  Play CW5: Your Customers Are Your Best Salespeople

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  Play CW6: Turning a Skeptic into a Buyer

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  Play CW7: How to Explain Things Clearly

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  Play CW8: Show, Don’t Tell

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  Play CW9: Casual Copywriting Example

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  Play CW10: The Secret to Creating Memorable Cold Email Copy

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  Play CW11: Sales Copy Teardown (Before & After)

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  Play CW12: Are You Pitching or Proving?

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  Play CW13: Example of Hype-Free Copy in a Cold Email

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  Play CW14: 2 Things I Learned from Jason Fried About Copywriting

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  Play CW15: Casual Copywriting Examples (Before & After)

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  Play CW16: The Secret to Getting More Positive Cold Email Responses

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  Play CW17: 3 Ways to Increase Cold Email Response Rates

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  Play CW18: How to Use Emotions to Motivate Prospects

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  Play CW19: Steal Like an Artist to Increase Open Rates

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  Play CW20: Chase — Features into Benefits Makeover

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  Play CW21: Before & After

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  Play CW22: Who’s Your Villain?

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  Play CW23: How to Use Humor to Increase Response Rates

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  Play CW24: Ditch this word

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  Play CE1: The Biggest Cold Email Mistake

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  Play CE2: Cold Email: Subject Lines

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  Play CE3: The Testimonial Email

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  Play CE4: Bring Back That Loving Feeling

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  Play CE5: Cold Email: Follow-up After Direct Mail

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  Play CE6: 15 Minutes of Fame

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  Play CE7: Leveraging Shared Audiences

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  Play CE8: Reactivate Lost Opportunities

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  Play CE9: Medicine for the Problem

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  Play CE10: Example for SaaS

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  Play CE11: The Cold Call Email

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  Play CE12: Personalization at Scale

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  Play CE13: No Response — The Surrender Email

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  Play CE14: No Response — The Presumptive Negative

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  Play CE15: No Response — The Hail Mary

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  Play CE16: Cold Email From the CEO of Rippling

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  Play CE17: Shining a Light on a Problem

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  Play CE18: Informative & Entertaining

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  Play CE19: Introducing Two People via Email

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  Play CE20: The 4T Email — A High Converting Formula

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  Play CE21: Low Friction Calls to Action

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  Play CE22: Email to Start a Conversation – an Innovator

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  Play CE24: The 4-Part Video Series

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  Play CE25: How to Respond to, “Send Me Some Information” in Email

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  Play CE26: Example of a 3 Touch Sequence for a List Building Service

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  Play CE27: The Cold Email that Booked a Meeting and Sales – GEICO

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  Play CE28: The Cold Email From the CEO

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  Play CE29: The One Sentence Email

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  Play CE30: Example of a Personalized 4T Email

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  Play CE31: Example of a 4T Email to Target

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  Play CE32: 4T Email that Got the Attention of a Busy CEO

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  Play CE33: A Cold Email Written by a Customer to a Prospect

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  Play CE34 One of the Best Cold Emails I’ve Ever Seen

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  Play CE35: Scaling Personalized Email in Cold Emails

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  Play CE36: Hyper-Personalized 4T Email that Got a Positive Response

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  Play CE37: The Cold Email that Got a Response from a Director of Sales

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  Play CE38: How to Write a Damn Good Email in 8 Minutes

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  Play CE39: 6 Low Friction Calls to Action that Start Conversations

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  Play CE43: Post Webinar Email that Starts Conversations

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  Play CE44: Cold Email that Booked a Meeting After a Prospect said, “No Thanks”

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  Play CE45: How to Get a Response from a Busy Person — Teardown

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  Play CE46: Example — Personalized Email that Got a Positive Response

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  Play CE47: Illumination Cold Email (How to Change the Status Quo)

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  Play CE48: How to Respond when a Prospects Asks for Information via Email

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  Play CE49: What Zelda Can Teach You About Writing a Good Cold Email

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  Play CE50: Real Example — Email that Booked a Meeting – a Prospect Who Disappeared

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  Play CE51: Real Personalized Cold Email – Positive Response

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  Play CE52: Real Positive Response — Illumination Question + Low Friction Call to Action

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  Play CE53: The Radically Honest Illumination Email

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  Play CE54: Real Email – Educational Offer that Booked a Meeting

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  Play CE55: Cold Email that Booked a Meeting – Aetna

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  Play CE56: The Photoshop Cold Email

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  Play CE:57 – The Broken Clavicle Bone

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  Play CET 1: Teardown for Telecom

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  Play CET 2: Teardown for a Podcast Guest

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  Play CET 3: Teardown for a Car Wash Bucket

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  Play CET 4: Teardown for a Coach

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  Play CE5: Teardown for a person who want to be on my podcast

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  Play CE6: Teardown Chris Voss

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  Play CE7: Teardown for Zubtitles

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  Play EV 1: Graham’s Email

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  Play EV2: Tanner’s Email

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  Play EV:3 Richard’s Email

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  Play EV:4 Ivan’s Follow Up Emails to Booked Meeting

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  Play EV5: Ben’s Entire LinkedIn Message Thread that Got a Meeting

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  Play EV6: Jackie’s Email that Landed a Job Interview

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  Play EV7: Josh’s Email

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  Play EV8: Harry’s Email

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  Play EV9: Chris’