Description
Frank Rolfe – Self Storage HSC
Self Storage Investing Home Study Course By Frank Rolfe
Attention: investors searching to recession-proof their portfolios…
Right now, there are THOUSANDS of investment opportunities that you can take advantage of that will create passive income for you to take into retirement. Those opportunities are self-storage facilities that exist all over the United States. And with the information in this letter…
You’ll discover the foolproof, step-by-step guide to finding, buying, and running a profitable self-storage business…
even if you have NO experience whatsoever.
In this zero upsell, no fluff course, I’m pulling back the curtain to show you exactly how I run my multi-million dollar Self Storage Portfolio so that you can create passive cashflow for yourself.
You’ve heard it before: diversify your portfolio to protect yourself. Find investments that carry low risk but can give you some passive income (especially for retirement.)
But our world is a bit volatile right now. We’re experiencing political and economic turmoil (and we have for a while). Which means all the “standard” investments aren’t the right way for you to build your retirement income.
So what do you do? Do you toss some money into an IRA and hope for the best? Do you buy a couple more rental properties and wear yourself down dealing with crappy tenants who pay late and leave the place a wreck when they leave?
Or do you stuff your money in a mattress and stick your head in the sand with a plan to deal with it all “another day”?
You know none of those solutions are going to work for you. We’re living longer than ever before, and if you don’t have a solid plan worked out for how you’re going to make retirement income… you’re going to end up with more life than money. And that’s nowhere you want to be.
What you need is an investment that performs well in times of crisis. An investment that has some built-in protection for you. An investment with a barrier of entry low enough to make it right for you but high enough to keep out most of the competition.
That’s why I love self storage. Self storage is considered a necessity, because frankly… people always have too much stuff! Christmas decorations, downsized homes, family estate pieces, all your “stuff” when you get evicted…
Plainly put, self storage facilities aren’t going anywhere.
Now, the trouble is figuring out how to do it, right?
There are two ways to buy and operate self-storage facilities: the right way and wrong way. Unfortunately, most books and courses on the self-storage industry focus on the wrong way.
The self-storage industry is much more difficult and complicated than it looks. It is more than a bunch of stalls with steel roll-up doors. You cannot run it from a kiosk. It requires some very sophisticated market analysis, coupled with advanced strategy and diligence skills. And, since it has entered an era of professional management, the competition is pretty fierce – you have to have a good mastery of the required skill sets in order to compete effectively.
Yes, the rewards are there for those who succeed. There are many investors who have made themselves millionaires many times over through self-storage investments. But there are also many investors who have lost their shirts through buying the wrong facility or poorly managing it.
I don’t want you to do things the wrong way. That’s why I’m here. That’s why I’ve written this letter for you.
My Self Storage University is exactly what you need to avoid all the pitfalls of the self-storage industry and to begin adding this often overlooked piece to your portfolio.
Before I get into that, though, let me introduce myself.
Frank Rolfe
My name is Frank Rolfe and I’ve been a commercial real estate investor for nearly 30 years. My partner, Dave Reynolds and I’s real estate portfolio is over $700 million of self-storage facilities, mobile home parks (5th largest owner in the U.S.), billboards (formally the largest private owner in Dallas/Ft Worth), apartments, and RV parks, throughout the U.S.
We developed Self-Storage University to be unlike anything else out there – a comprehensive, no-fluff course that gives you everything you need to know in order to find, purchase and run a profitable self-storage facility.
First, we’ll show you How to Successfully Buy, Sell, Operate & Turnaround Self-Storage Facilities. This means we’re not just going to give you some lip service about how you can find an available self-storage facility for sale and make an offer (although we’ll tell you that, too.)
Self Storage University will teach you the 5 Pillars of a Successful Self Storage Portfolio:
First, we’ll show you How to Successfully Buy, Sell, Operate & Turnaround Self-Storage Facilities. This means we’re not just going to give you some lip service about how you can find an available self-storage facility for sale and make an offer (although we’ll tell you that, too.)
Self Storage University will teach you the 5 Pillars of a Successful Self Storage Portfolio:
Pillar #1: Understand The Industry
We’re going to go in-depth about the different types of facilities, so you can begin your search armed with the information to understand the industry at its core. You’re going to learn:
The history of self storage, from its inception through today. This will help you begin to see the industry as a whole, rather than just as a place you stash your family’s extra stuff…
The benefits of self storage as an investment (this will help you get your spouse or business partner on board, too!)…
The Big Guns in self storage (and how they got there).. after all, it may be you one day!
Plus other information that will be helpful for you to really understand the self-storage industry. After all, understanding it will help you attack the next pillar fully prepared…
Pillar #2: Find The Value
We’re going to show you what a successful market looks like and what location has to do with that, so you know if you’re buying in the right spot (and not just choosing a location based on your gut or whether it “looks right.”)
We’ll show you how to determine the value of the self-storage facility and what kind of financials you need to see in order to gather the data you need, including:
The Essential traits of a successful self-storage facility (this section will practically hand you a checklist of what to search for when you begin looking for investment properties!)
The danger signs to avoid in a facility… this will complement your essential traits checklist so you can be sure to avoid the bad apples that will cause you headaches and bleed your wallet dry…
What a successful market looks like will help you evaluate the area around each facility to judge its potential for growth… including location, judging demand, the barriers to entry (which will keep your competition low)…
How to judge your competition and see if there’s room in the market for you…
Pillar #3: Track Down The Opportunities
This pillar is the part where you get to put on your investigator’s hat and start chasing the leads down… and if you’re anything like me, this is the fun part! (If you do it right, that is.)
I’m going to show you how you can track down the good deals withOUT getting frustrated. You’ll discover:
The most under-used method of finding deals and how you can tap into this market that virtually never gets tired of hearing from you….
The exact scripts you can use to cold-call ANY facility and get information and leads withOUT being treated like a sleazy telemarketer…
The 15 ways I find potential deals and which work best for me (my favorite usually ends up in me getting a few phone calls asking if I’m crazy.)…
As well as resources, links, and charts to help you get a head start on the search!
Pillar #4: Close The Deal
After you’ve found the deal, it’s time to evaluate the value of the precise facility you’re interested in and make an offer! (Of course we’ll give you a chart to help you run your numbers)!
And then we’re going to help you negotiate and close the deal the right way… which will lower your stress, keep you professional, and make it easier to find and close deals over and over again.
How to read the numbers you get from the owners withOUT getting cheated (Bad P&Ls are everywhere, and you’ve got to know how to read them so you don’t lose your shirt.)…
The difference between your quick evaluation and your due diligence (keep reading to see how we’re going to walk you through this part next!)…
How you can control a deal quickly and professionally so you don’t lose out to the next guy…
The way to negotiate so you actually have a snowball’s chance of getting your offers accepted (versus the way some other guys do it that just wastes a lot of time and energy…)
And more importantly, how to Renegotiate so that a deal isn’t lost when something in the original information changes…
How to understand Third Party Reports like appraisals (and why they’re so important to the deal closing with a win/win)…
And of course, we’re going to teach you all about financing and how you can get it.
This section will quickly become your most referenced section as you begin putting offers out there… but once you’ve closed the deal, you’re going to need to know how to run the place.
Pillar #5: Run It Well & Turn It Around
Sometimes you have a facility that needs some turnaround. And sometimes, you just have to keep things running smoothly and in an upward trajectory.
Either way, we’ve got you covered with our last pillar – everything you need to know about actually making these things profitable for you! You’ll learn:
How to set up your company from the beginning so you’re protected from a legal and tax standpoint…
What triage is and why it’s important when you’re taking over a facility that’s not doing as well as it should be (or even when it’s successful but you want to make some changes)…
What you need to know about management, operations, and getting your business running effectively day-to-day…
The things you should consistently inspect for repair needs (not that you’ll have many)…
How to cut costs to increase your bottom line profit…
The impact on your income that every single dollar has (whether it’s from rent raises or cost cutting… we’re going to do some math to show you how your retirement could be paid for 5% at a time!)
Plus, we’re going to talk to you about marketing your business with both online & offline methods. There are a couple treasure trove opportunities for you to get the word out, and I’ll tell you all about them!
As you can see, we’re covering a LOT of information… but we’re not quite done yet. It’s time to talk more about Due Diligence.
No other step is as vital to the successful acquisition of a self-storage facility as Due Diligence.
No matter how much you know about your market, the P&L statements, daily operations, or any of the other information outlined in the 5 Pillars above… you should NEVER buy a self-storage facility without this Due Diligence Manual to guide you.
You cannot afford to miss even one step in the diligence process. If you perform proper due diligence on a property, the odds of you losing money are virtually zero and the odds of your making money are extremely high.
So why does everybody not do due diligence? Either they 1) don’t know the steps to do it or 2) they are too lazy to do it. Don’t let this be you. When someone tells us that they bought a self-storage facility and it is losing money, my first question always is “did you do any due diligence?” And the answer is almost always “no.”
Due diligence and success is a mathematical constant like 2 + 2 = 4. The only way that you can make money with a self-storage facility without due diligence is blind luck. That’s more like gambling, and when you gamble the odds are always stacked against you. When you do due diligence, the odds are always stacked in your favor.
30 DAYS OF SUCCESSFUL DUE DILIGENCE
The Complete Day-to-Day Guide to Proper Analysis Of a Self-Storage Facility
In this manual, I take you through doing your due diligence in one single month. Each day you will complete between 1-6 tasks, which makes your due diligence easier to manage because it’s broken down into chunks.
For instance, Day 1’s to-do list is:
Get the Title Company Going on a Title Commitment
Quick Audit of the Income
Review the Rent Roll
Dig into the Expenses
Review the Seller’s Bank Deposits and Tax Returns
Get any other needed Documentation from Seller
And of course I’m going to explain each step, give you whatever formulas or scripts or information you need, and make sure you fully understand what it is you need to do to be successful.
Like I said earlier: due diligence is the one thing that can make or break you. That’s why it’s so important that this guide is included in Self Storage University. Without it, you’re flying blind.
As you can see, this is not just some information that I’ve thrown together and presented as the A-Z guide. This IS the definitive guide on the market to getting started in the self-storage business.
Between these two manuals, there are 338 pages of information, checklists, samples, scripts, examples, formulas, cheat sheets, plans and resources for you to use in your business.
What you won’t find is any sales material for any other courses.
Self Storage University is NOT designed to upsell you into anything else, unlike most of the other stuff out there on the market. We didn’t leave out any crucial information in hopes that you’ll give us more money later.
In fact, I’m so sure you’re going to find immense value in this that I guarantee it for a full 90-Days with my 100% Any-Reason Money Back Guarantee:
GUARANTEE
But don’t just take my word for it. See what others have to say about it:
“We have many investors come to us wanting to find a lender for their self-storage deals, only to find out that their “dream” deal is really a “nightmare” based on the way they’ve analyzed and structured it. I’m glad that someone has finally brought out the real, 100% pure information that everyone needs to find, negotiate and manage a deal correctly. It’s certainly going to make my life easier.”
Gerald Dimarco, Security Mortgage Group; (#1 self-storage loan broker in the U.S)
Gentleman, “Let me just start by saying well done. It’s hard to gauge the amount of trepidation I had prior coming to San Francisco. My greatest fear is that the gathering would be typical, and thereby forgettable. You know the type; some carby burn-out pacing the stage and pontification about what to do when your cheese gets moved…uugghh. However, I can say unequivocally, that this is the very best boot camp style gathering that I have ever attended. I actually gave this type of thing up some years ago because the information that can be gleaned from most of them is easily accessed via the internet. Nevertheless, as was the casewith this self-storage event, there is no substitute for an intimate setting with thosethat have been there, done that, and continue to do so.”
Best Regards,
Gregg
John B. here. Oil field worker and long time reader of your services.
I’m happy to say I’ve purchased a 46 unit storage facility, all 10×10 units plus an acre of land attached with gravel for RV parking, fenced in, with cameras, for $140,000.
It’s a turn around property, with many over-locks. But I’ve already sold off a Tractor (nice profit there), some fridges, a generator, a bed, and am closing in with the DOT on selling an abandoned RV. It’s in terrible shape, but someone around here with drag it off for $100 or so.
My work has just begun, but I’m learning and the property is already cash flowing. The tenants are happy I’m around as the old owners disappeared years ago and left the property in dis-repair.
Thank you for the wonderful information.
John B.
Now, I could easily charge thousands of dollars for this information.
After all, think about what it will do for your income when you’re running a successful business (or two, or three, or more…) and it’s nearly 100% passive.
Imagine what your life will be like when you get to think about retirement withOUT feeling drained or anxious or worried. Imagine retiring early because you’ve got the income to travel like you’ve always wanted.
I want that for you.
And so because of that, I’m including two SUCCESS BOOSTER Bonuses to help you be even more successful.
SUCCESS BOOSTER Bonus #1: 2 Fast Learning Audios
These two audios are going to give you some basics that are taught in the manual… but instead of reading the information, you’re going to be able to load these up to your computer, phone, or mp3 player and listen on the go.
What if you could spend your commute or workout listening to me talk in a very casual way about some of the biggest things you’re going to need to know out of the entire Self Storage University?
These audios could easily sell for $197, but they’re yours FREE with Self Storage University.
SUCCESS BOOSTER Bonus #2: Self Storage File Library
Even though I’m giving you samples and checklists and resources throughout the 338 pages of manuals that I’ve already told you about… I’m also going to give you some separate, editable files that you can use to prep your deals and run your business.
You’ll receive:
Commercial Property Evaluator (Excel worksheet)
Due Diligence Worksheet (Excel worksheet)
Self Storage Example Contract (MS Word document)
Employment Agreement (MS Word document)
New Hire agreement (MS Word document)
Storage Unit Lease (MS Word document)
Whenever you need to use one of these, simply open it on your computer and it’s 100% customizable.
If you were to get the 4 contracts from an attorney, you could easily pay a thousand dollars or more in legal fees.
But all 6 documents are yours 100% FREE with Self Storage University.
Earlier I said that I could charge thousands for this information, but the truth is that I’m not going to do that. And here’s why:
I fully believe that entrepreneurs and business owners are the backbone of the American economy. Whether you own a single self-storage facility or it’s the stepping stone to a booming real estate empire, it’s people just like you that are keeping communities running by creating jobs and wealth.
And if I can do my part by putting this information in your hands, then I owe it to myself to make it affordable for you to do so. (But I can’t give it away, because then everyone would have access to it and that would create unfair competition.)
So I’ve set the investment for the entire Self Storage University Course, including:
Self Storage Investing Home Study Course
The 5 Pillars of Self Storage
The 30-Days To Due Diligence
The 2 Fast-Learning Audios
And the Self-Storage File Library
At just $497.
That means you can have access to the entire Self Storage University Course AND the 2 Success Booster Bonuses for just one easy payment of $497 or you can take advantage of our No Extra Charge 3 Payment Plan.
Look, I’m not promising that it will be easy. If it was, the market would be flooded with people owning storage facilities and we’d see one on every corner of the United States.
But I do know how much money is out there just waiting for you to take it. I know how profitable these investments are – after all, I own over several facilities myself.
Are you ready to take the rest of your life by the horns and see exactly what you can do when income is no longer an issue?
Are you ready to finally have an investment in your portfolio that gives you peace of mind and GROWS for you?
If you’re ready to stop worrying about how you’re going to increase your passive income and START living the dream… then Self Storage University is the exact right step for you.
Just click the big orange button below, fill out your information, and you’ll be immediately taken to the download area where you can get your resources.
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