Description
Josh Snow – The Influencer Marketing Masterclass
Josh Snow’s “The Influencer Marketing Masterclass” is a detailed program designed to teach individuals and businesses how to effectively utilize influencer marketing to grow their brand. The course covers essential topics such as identifying the right influencers, creating compelling campaigns, negotiating partnerships, and measuring the impact of influencer marketing efforts. It aims to provide actionable strategies and insights to help participants harness the power of influencers to reach broader audiences, increase engagement, and drive sales.
Who Is The Influencer Marketing Masterclass For?
We’ve built this masterclass for entrepreneurs or marketers who own or operate an e-commerce brand online, no matter their size, experience, or niche.
You Likely Need This If…
- You feel like your brand would reach its next level of growth if your product was endorsed, associated, or seen with influencers that your market cares about
- You want to build a brand that’s successful, scalable, and profitable — while maximizing brand equity and staying power so you can become recognized as the leader of your market
- You want to leverage proven strategies and tactics that are working right now from the best in the industry instead of risking your time, money, and energy on something that “might” work
- You need help finding the most suitable influencers for your brand that will give you the highest ROI without costing an arm or leg
Why We Built The Influencer Marketing Masterclass For You & Others
While scaling his oral care brand, Josh Snow, one of our co-founders, experienced the power of influencer marketing first hand.
His brand SNOW landed deals, endorsements, and appearances with celebrities like Floyd Mayweather, Rob Grownkowski, Ellen Degeneres, Chris Pratt, Kris Jenner, The Doctors, Wendy Williams, The Kelly Clarkson Show, and many more.
As a result, he bootstrapped his revenue to over 9 figures in just under three years. We built this masterclass to reveal what he learned along the way — step by step.
If you want to stay on the cutting edge of the influencer marketing landscape and avoid the costly pitfalls that distract the majority of brands today, then pay close attention.
Become An Influential Brand By Accelerating Trust, Credibility, And Sales In A Matter Of Days
To land a new customer, your brand must first build trust.
Only thing is, this fundamental principle of marketing typically requires multiple touch points with your prospects before they ever convert.
That means prospects could take weeks — even months — to trust your product enough to hop off the fence and pull out their wallets.
And at that rate, it could take decades to build a widely recognized brand within your market.
So instead, we’re going to show you how to shorten this timecycle by hijacking “influence” for pennies on the dollar in a matter of just days, minutes, and hours — rather than decades.
And by doing so, prospects will feel an instant connection with your brand, compelling them to buy on the spot.
[STEP ONE]
DISCOVER
First, we show you how to easily find the right influencers to collaborate with — at the right time for your brand.
Some brands make the mistake of chasing after celebrity endorsements right away. Celebrities may sound appealing, but without the correct foundation in place, an expensive one-off post won’t generate the returns you’re hoping for.
(They still have their role — it’s just crucial you have the infrastructure to make the most of it first.)
So instead, we’re going to show you how to ascend the 3 “stepping stones” of influencer marketing.
We start with nano-influencers and micro-influencers first, because they’re extremely affordable and generate the best results.
[STEP TWO]
ACQUIRE
After you’ve received your list of qualified influencers, it’s time to perform outreach so you can acquire collaborative deals with them.
We make it simple to start conversations with them by providing high-converting, fill-in-the-blank DM/Email Script Flows that you can copy and paste.
These Scripts Tell You Exactly What To Say, How To Say It, And When To Say It, So You Can Acquire Deals Fast & Easy
Now, it’s important to note: asking for one-time shout outs or “swipe-ups” is no longer recommended. Past algorithm updates have rendered them nearly useless for generating sales.
That’s why our scripts are designed to land deals that capitalize on today’s most effective strategies, and not outdated deliverables that’ll drain your budget.
This new playbook has been proven by hundreds of brands that are scaling from the trenches right now.
Once your desired influencers agree to collaborate, just send the Influencer Onboarding Form, which will ensure you receive high-quality content from them quickly.
This important form ensures multiple key factors are covered and agreed upon between both parties, including:
- A simple creative brief that gives the influencer enough brand guidelines while still giving them breathing room to express their unique style and authenticity
- The agreement between you and the influencer for the sought-after assets
- Shipping details so you can send them your product if needed
- Usage rights to freely repurpose the assets in your campaigns, funnels, socials, etc.
- And more…
[STEP THREE]
BOOST
At this point, you’re holding user-generated content that amplifies your brand’s message from multiple influencers in the palm of your hands.
For pennies on the dollar, you’ve received high-performing brand assets that would have normally cost no less than $500-$2k to reproduce from a traditional photoshoot.
And make no mistake:
Your New User-Generated Content Is Likely To Perform Better Than Any High-End Production Would
That’s because, by associating your product with your market’s favorite influencers, your brand is fused together with their unique, personable, and magnetic touch.
As a result?
You leverage the powerful psychological advantages below to override the long and expensive trust-building phase that would have otherwise taken years of goodwill to build organically.
Inside this final module of the D.A.B. Method, our experts walk you through how to repurpose this user-generated content to drive awareness, generate sales, and build overall brand equity.
By doing so, each deal, and each piece of content you receive, can generate ongoing results for a long time to come.
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