Matt Diggity is the founder of Diggity Marketing, LeadSpring, The Search Initiative, Authority Builders, and the Chiang Mai SEO Conference.

Course Curriculum

• Lesson 1 – Introduction to Buying and Selling Online Businesses (18:33)
• Lesson 2 – What Makes an Online Business Sellable? (14:14)
• Lesson 3 – Selling an Affiliate Website (12:04)
• CASE STUDY: Selling a $235k Affiliate Website (11:38)
• Lesson 4 – Selling an Ecommerce Store (18:56)
• CASE STUDY: Selling $294k Ecommerce Store (10:55)
• Lesson 5 – Selling an SEO Agency (18:21)
• Lesson 6 – Prepping a Business for Sale (18:09)
• Lesson 7 – Using a Brokerage vs a Private Sale (19:06)
• Lesson 8 – Becoming a Pro Negotiator to Get a Better Sales Price (6:54)
• Lesson 9 – Understanding Deal Structures (21:11)
• Lesson 10 – Why Buying Businesses is Bigger Money (32:00)
• Matt Diggity on Buying and Selling Websites (13:25)
• Brian Willie: Case Study Of How NOT To Buy A site! (15:32)